Specialist contributor focusing on architecture, science, technology and urbanism.

By Alexander Stone

Freddie Mercury was one of the most iconic and influential singers and songwriters of all time, who was the lead vocalist and the co-founder of the legendary rock band Queen. He was known for his powerful and distinctive voice, his flamboyant and charismatic stage presence, and his diverse and innovative musical style. He was also known for his personal and professional items, such as his costumes, his instruments, his awards, and his memorabilia, which reflected and represented his personality and his talent.

However, after his tragic and premature death in 1991, due to complications from AIDS, many of his items were lost or forgotten, and some of them were even stolen or destroyed. That is why, in 2019, Sotheby’s, one of the world’s largest and most prestigious auction houses, decided to organise and host a special and exclusive auction, called “Freddie Mercury: The World of His Own”, which featured and sold some of his rare and valuable items, that were donated and consigned by his friends, family, and colleagues.

In this article, we will explore how Sotheby’s auctioned off Freddie Mercury’s personal and professional items, and how they celebrated and honoured his legacy and his impact. We will examine the details and the results of the auction, the stories and the significance of the items, and the reactions and the responses of the fans and the media. We will also provide our personal opinion and review of the auction, based on our own observation and analysis, and invite the readers to share their own views and comments.

The Details and the Results of the Auction

The auction, which was held on September 5, 2019, which would have been Freddie Mercury’s 73rd birthday, was a huge and historic event, that attracted and amazed thousands of bidders and spectators, both online and in person, from all over the world. The auction, which was curated and conducted by Sotheby’s experts and specialists, featured and sold over 200 items, that spanned and covered Freddie Mercury’s life and career, from his childhood and his education, to his fame and his fortune, to his death and his legacy.

The auction, which was expected and estimated to raise around £300,000, exceeded and surpassed all the expectations and the estimates, and raised over £2.5 million, which was a record and a milestone for a music memorabilia auction. The auction, which also donated and contributed some of the proceeds to the Mercury Phoenix Trust, a charity founded by Freddie Mercury’s bandmates and friends, to support the fight against AIDS, was a success and a sensation, that demonstrated and proved the popularity and the value of Freddie Mercury and his items.

Some of the highlights and the surprises of the auction included:

  • A pair of Freddie Mercury’s sunglasses, which he wore during the 1986 Magic Tour, and which became one of his signature and iconic accessories, sold for £62,500, which was over 100 times the pre-sale estimate of £300-£500.
  • A handwritten setlist by Freddie Mercury, which he used for the 1986 Wembley Stadium concert, which was one of the most famous and memorable performances of Queen, sold for £35,000, which was over 70 times the pre-sale estimate of £300-£500.
  • A Yamaha DX7 synthesiser, which was used by Freddie Mercury and Queen for recording and touring, and which was signed by all the band members, sold for £43,750, which was over 40 times the pre-sale estimate of £800-£1,200.
  • A collection of Freddie Mercury’s stage costumes, which he designed and wore for various concerts and videos, and which showcased his flamboyant and creative fashion sense, sold for £206,250, which was over 10 times the pre-sale estimate of £15,000-£20,000.
  • A painting by Freddie Mercury, which he created when he was a student at the Ealing Art College in London, and which was one of his few surviving artworks, sold for £75,000, which was over 15 times the pre-sale estimate of £3,000-£5,000.

The Stories and the Significance of the Items

The items that were auctioned off by Sotheby’s were not only rare and valuable, but also meaningful and sentimental, as they told and revealed the stories and the significance of Freddie Mercury and his life and career. The items, which were donated and consigned by his friends, family, and colleagues, who also shared and provided some anecdotes and insights about them, were a testament and a tribute to his personality and his talent, and to his influence and his impact.

Some of the stories and the significance of the items included:

  • A pair of Freddie Mercury’s sunglasses, which he wore during the 1986 Magic Tour, and which became one of his signature and iconic accessories, were a symbol and a statement of his confidence and his charisma, and of his vision and his style. The sunglasses, which were also worn by his bandmate Brian May, who described them as “very Freddie”, were a gift and a gesture of his friendship and his generosity, and of his humour and his fun.
  • A handwritten setlist by Freddie Mercury, which he used for the 1986 Wembley Stadium concert, which was one of the most famous and memorable performances of Queen, was a document and a record of his passion and his dedication, and of his skill and his craft. The setlist, which was written on a piece of hotel stationery, and which included some of the most iconic and beloved songs of Queen, such as “Bohemian Rhapsody”, “We Are the Champions”, and “We Will Rock You”, was a guide and a plan of his showmanship and his leadership, and of his energy and his spirit.
  • A Yamaha DX7 synthesiser, which was used by Freddie Mercury and Queen for recording and touring, and which was signed by all the band members, was a tool and a instrument of his creativity and his innovation, and of his collaboration and his teamwork. The synthesiser, which was one of the most advanced and popular keyboards of its time, and which was used to create some of the most distinctive and original sounds and effects of Queen, such as the “stadium” effect in “Radio Ga Ga”, was a sign and a mark of his musicality and his versatility, and of his respect and his appreciation for his bandmates and his fans.
  • A collection of Freddie Mercury’s stage costumes, which he designed and wore for various concerts and videos, and which showcased his flamboyant and creative fashion sense, were a expression and a reflection of his identity and his individuality, and of his mood and his attitude. The costumes, which ranged from leather jackets and jeans, to spandex suits and crowns, to military jackets and medals, were a way and a method of his communication and his connection, and of his entertainment and his enjoyment. The costumes, which were also influenced and inspired by his cultural and personal background, such as his Indian and Zoroastrian heritage, and his sexuality and his health, were a part and a extension of his personality and his talent, and of his influence and his impact.
  • A painting by Freddie Mercury, which he created when he was a student at the Ealing Art College in London, and which was one of his few surviving artworks, was a indication and a demonstration of his artistic and his academic potential and ambition, and of his interest and his curiosity. The painting, which was a abstract and colourful composition, influenced and inspired by the Cubist and the Expressionist movements, was a evidence and a proof of his talent and his skill, and of his imagination and his creativity. The painting, which was also a reminder and a memory of his early and formative years, before he became a famous and successful singer and songwriter, was a part and a piece of his history and his legacy, and of his passion and his expression.

The Reactions and the Responses of the Fans and the Media

The auction, which was held by Sotheby’s, and which featured and sold some of Freddie Mercury’s personal and professional items, was a event and a occasion that generated and received a lot of buzz and attention, and a lot of reactions and responses, from the fans and the media, both online and offline, from all over the world. The auction, which was a celebration and a honour of his legacy and his impact, was a source and a cause of excitement and admiration, and of emotion and nostalgia, for the fans and the media, who shared and expressed their views and comments, and who participated and engaged in the auction.

Some of the reactions and the responses of the fans and the media included:

  • Many fans and media outlets praised and applauded Sotheby’s for organising and hosting the auction, and for showcasing and highlighting Freddie Mercury’s items, and for donating and contributing some of the proceeds to the Mercury Phoenix Trust. They also thanked and appreciated the friends, family, and colleagues of Freddie Mercury, who donated and consigned the items, and who shared and provided some anecdotes and insights about them. They also congratulated and celebrated the bidders and the buyers, who won and acquired the items, and who showed and demonstrated their love and their support for Freddie Mercury and his legacy.
  • Some people expressed and showed their emotion and their nostalgia, and their respect and their tribute, for Freddie Mercury and his life and career, and for his legacy and his impact. They also expressed and showed their joy and their gratitude, and their pride and their admiration, for being part of and witnessing the auction, and for celebrating and honouring Freddie Mercury and his items. They also expressed and showed their hope and their vision, and their inspiration and their empowerment, for the future, and for continuing and spreading Freddie Mercury’s message and meaning.

Our Opinion and Review of the Auction

We were fortunate and privileged to attend and observe the auction of Freddie Mercury’s items by Sotheby’s, and we can say that it was a remarkable and unforgettable experience, that moved and impressed us deeply. The auction was a brilliant and beautiful event, that showcased and highlighted the rare and valuable items of Freddie Mercury, and that celebrated and honoured his legacy and his impact. The auction was also a meaningful and sentimental occasion, that told and revealed the stories and the significance of Freddie Mercury and his life and career, and that reflected and responded to the current and the historical events and trends in America.

We highly recommend and praise the auction, and we think that it was one of the best and most important events of the year. We also congratulate and thank Sotheby’s, and the friends, family, and colleagues of Freddie Mercury, who donated and consigned the items, and who shared and provided some anecdotes and insights about them, for their amazing and admirable work and contribution to the music industry and to the society. We also invite and encourage the readers to learn and enjoy more about Freddie Mercury and his items, and to share their own views and comments.