By Lana Sterling
Old Money style is a way of dressing that reflects the appearance of wealthy American and European families who have maintained their wealth and worn similar fashion styles for generations. In fashion slang, the terms ‘new money’ and ‘old money’ imply a connection between when a family acquired their wealth and the way they dress.
The history of old money style is rooted in the aristocratic and upper classes of society, who have long followed traditional fashion, etiquette and social norms. Families such as the Kennedys, Princess Diana and Jackie Kennedy influenced the style with their understated, sophisticated looks.
Old Money style is characterised by an emphasis on quality, logo-free designer pieces, good fit and classic American prep. It is a style that does not scream luxury, but shows it in a subtle and elegant way. You don’t need a nine-figure bank account to create an Old Money look. Here are the key elements to creating this style for men and women.
For women: jackets
The jacket is one of the iconic pieces of the Old Money style. It can elevate the look with jeans (take a cue from fashion icon Princess Diana), or be worn with a chic knee-length skirt and jumper for a relaxed yet polished look. Opt for long, loose-fitting jackets to give your outfit a more vintage feel.
For women: flat boots
Not only are flat boots a must-have for Old Money style, they are also one of the hottest boot trends for Autumn/Winter 2022. While most of us probably don’t have equestrian hobbies, that doesn’t mean we can’t look the part. Flat boots team perfectly with dresses, skirts and trousers, adding elegance and grace to your look.
For women: pearl jewellery
Pearls are a symbol of old money style that never goes out of fashion. Pearl jewellery adds class and luxury to your look without being too pretentious or flashy. You can wear pearl earrings, necklaces, bracelets or brooches depending on your mood and occasion. Pearls also work well with other gemstones such as emeralds, sapphires and rubies.

For men: polo shirts
The polo shirt is a piece that never loses its Old Money style. It is suitable for everyday wear, but also for more formal occasions when worn with a jacket or cardigan. It is best to choose polo shirts in muted, neutral or pastel colours, avoiding bright colours and prints. Polo shirts also work well with jeans, trousers and shorts.
For men: jumpers
A sweater is another must-have for the old-money style. It can be worn over a shirt or polo for a warm and cosy look. Sweaters are best made from natural materials such as wool, cashmere or cotton in dark, earthy or blue tones. Sweaters can also be worn with blazers, coats or jackets, depending on the weather and occasion.
For men: shoes
Shoes are the finishing touch to the Old Money style, making your look complete and elegant. Choose leather or suede shoes in black, brown or dark blue with minimal details and patterns. Shoes should also be well groomed and clean to show off your neatness and taste.
Carrying this style with poise and confidence is key. It’s not just about the clothes, it’s about projecting an air of effortless sophistication. Remember, the Old Money look is all about quality over quantity and the allure of understated elegance.





